October 24-25, 2023 | Red Rock Casino Resort | Las Vegas, USA
CDP World
The inaugural global summit for the CDP industry
Get discounted room rates before time runs out!
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The Ultimate CDP Event for Global Enterprises
Join us at CDP World, the premier global knowledge exchange designed for you–innovators driving change in your organization and always striving for smarter use of customer data.
We’re bringing together the best and brightest minds at the intersection of data, technology, and customer experience to accelerate the future of Customer Data Platforms.
For two days, you’ll connect with industry experts, analysts, practitioners, and visionaries to learn and collaborate on everything from solving complex data challenges to aligning global organizations.
We’re packing the agenda with both practical advice and forward-looking perspectives from Global 2000 companies so you’ll be inspired and energized to transform experiences for your customers and improve business outcomes.
Who Should Attend?
Marketing, Martech, CRM, CX, and data analytics leaders and professionals from Global 2000 brands
Guest Speakers
Agenda
October 24 – Day 1
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8:00 – 9:00 AM
Dining
Breakfast & Badge Pickup
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9:00 – 9:05 AM
Talk
Welcome
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9:05 – 10:00 AM
Talk
Vision & Product Keynote
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10:00 – 10:30 AM
Keynote
Special Guest Presentation: Forrester
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10:30 – 11:15 AM
Expo
Break: Innovation Showcase & Networking
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11:15 – 11:30 AM
Sponsor
AWS Session
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11:30 AM – 12:00 PM
Panel
Keys to Unlock the Most Out of Your Data
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12:00 – 4:00 PM
Expo
Innovation Showcase
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12:00 – 1:30 PM
Dining
Lunch
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1:30 – 2:00 PM
Breakout
CDP Confidence Check: Data Privacy, Security & Governance
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1:30 – 2:00 PM
Breakout
Tech Talk: Architecting Real-Time Engagement
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2:00 – 2:30 PM
Breakout
Retail, CPG & CDPs: The New Landscape
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2:00 – 2:30 PM
Breakout
Tech Talk: Orchestrating Your Org for Journey Orchestration
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2:30 – 3:00 PM
Breakout
How to Unlock Business Value with a CDP
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2:30 – 3:00 PM
Breakout
Tech Talk: AI & Machine Learning
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3:00 – 3:30 PM
Break
Break
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3:30 – 4:00 PM
Keynote
TBA
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4:00 – 4:30 PM
Awards
Treasure Chest: Awards Ceremony
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4:30 – 6:30 PM
Break
Break
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6:30 – 10:00 PM
Dining
Dinner + "Level Up" Bash
October 25 – Day 2
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8:00 – 9:00 AM
Dining
Breakfast
-
9:00 – 9:05 AM
Talk
Welcome
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9:05 – 9:35 AM
Keynote
Special Guest Presentation: Forrester
-
9:35 – 10:05 AM
Panel
AI, ML & CDP, Oh My! Positioning Your Company for the Next Paradigm Shift
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10:05 – 10:20 AM
Keynote
Customer Keynote: Take-Two Interactive
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10:20 – 10:50 AM
Expo
Break: Innovation Showcase & Networking
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10:50 AM – 11:20 PM
Panel
Secrets to Implementing & Scaling a CDP Globally
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11:20 – 11:35 PM
Sponsor
Artefact Session
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11:35 – 12:00 PM
Fireside Chat
Q&A: Yum! Brands
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12:00 PM
Dining
Goodbye + Lunch to Go
Stay tuned for more exciting updates soon
Agenda
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Keynote
Business
Big Ideas Session: A Look to The Future of Connected Customer Experiences
9:15 am, Tuesday Oct 24
Karl Wirth, CPTO at Treasure Data
Zack Wenthe, Director of Customer Marketing and Thought Leadership at Treasure Data
Sponsored by AWS
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Panel/Chat
Marketing
100%: The strategy behind driving enhanced digital experiences
10 am, Tuesday Oct 24
Cameron Davies, Chief Data Officer at Yum! Brands
Mark Tack, Chief Marketing Officer at Treasure Data
Sponsored by Treasure Data
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Panel/Chat
Business
The Future is Artificial: A deep dive panel into AI in Enterprise
11:30 am, Tuesday Oct 24
Joe Stanhope, VP, Principal Analyst at Forrester
Zack Wenthe, Director of Customer Marketing and Thought Leadership at Treasure Data
Sponsored by Treasure Data
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Roundtable
Marketing
Breakout Discussions on Managing Channels, AI, Connected Journeys
12:00 pm, Tuesday Oct 24
Cameron Davies, Chief Data Officer at Yum! Brands
Mark Tack, Chief Marketing Officer at Treasure Data
Sponsored by Treasure Data
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Breakout
Technical
The Future is Artificial: A deep dive panel into AI in Enterprise
12:30 pm, Tuesday Oct 24
Joe Stanhope, VP, Principal Analyst at Forrester
Zack Wenthe, Director of Customer Marketing and Thought Leadership at Treasure Data
Sponsored by Treasure Data
-
Roundtable
Marketing
Breakout Discussions on Managing Channels, AI, Connected Journeys
1 pm, Tuesday Oct 24
Cameron Davies, Chief Data Officer at Yum! Brands
Sponsored by Treasure Data
Engaging keynotes from analysts and thought leaders about the future of CX, AI, and Customer Data
Real-world success stories from Global 2000 leaders using their CDP to transform their customer experience and their business
Break-out sessions with actionable takeaways for marketing, IT, and data leaders
Interactive showcases putting theory into practice
Location
Red Rock Casino Resort & Spa
11011 W Charleston Blvd, Las Vegas, NV 89135
Go “all in” with CDP World at the Red Rock Casino Resort & Spa in Las Vegas, Nevada, USA.
Nestled amongst the gateway to Red Rock Canyon and yet just 10 short miles from the famous Las Vegas strip, Red Rock Resort offers the perfect balance of relaxation and excitement. Register here to book a discounted stay by September 27.
Frequently Asked Questions
Q: How much does it cost to attend?
A: The CDP World event is free to attend. Guests will be responsible for booking and paying for their travel costs including airfare and hotel.
Q: What if I need to apply for a visa?
A: If you need to apply for a travel visa, please contact us for an invitation letter.
Q: Is food included?
A: Meals will be provided for free for the duration of the event.
Q: I can’t make it in person, will there be virtual sessions?
A: This is an in-person only event.
CDP World Sponsors
AWS
Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud, offering over 200 fully featured services from data centers globally. Millions of customers—including the fastest-growing startups, largest enterprises, and leading government agencies—are using AWS to lower costs, become more agile, and innovate faster.
Artefact
Artefact is a global data-driven services company specializing in consulting for data transformation and digital & data marketing. We help companies transform data into business impact by delivering tangible results across the entire value chain. Our approach is unique. We sit at the intersection of consulting, marketing and data science, and our data-driven solutions put consumers at the heart of companies’ digital transformation strategies. Artefact is an independent global network with 20 offices in 16 countries (across Europe, Asia, Latin America, North America and Africa), and we work with some of the world's largest brands, such as Samsung, L'Oréal and Sanofi.
Our 1200+ people are experts in data consulting, data marketing and digital activation, and our teams work together to help our clients innovate effectively. We use proprietary cutting-edge AI technologies and an agile MLOps methodology to deploy AI projects rapidly, scale efficiently, and guarantee success.
Acxiom
Acxiom partners with the world’s leading brands to create customer intelligence, enabling data-driven marketing experiences that generate value for people and for brands. The experts in identity, the ethical use of data, cloud-first customer data management, and analytics solutions, Acxiom makes the complex marketing ecosystem work, applying customer intelligence wherever brands and customers meet. By helping brands genuinely understand people, Acxiom enables experiences so relevant and respectful, people are willing to explore new brands and stay loyal to those they love. For more than 50 years, Acxiom has improved clients’ customer acquisition, growth, and retention. With locations in the US, UK, China, Poland, and Germany, Acxiom is a registered trademark of Acxiom LLC and is part of The Interpublic Group of Companies, Inc. (IPG).
Infoverity
Founded in 2011, Infoverity is a global enterprise data management consultancy with a mission to simplify enterprise information and make it more useful and profitable. Infoverity provides strategy, implementation, and managed services across CDP, MDM, PIM, Data Integration, Data Quality, Analytics, and other solutions. Infoverity approaches CDP and the greater marketing technology space from an enterprise data management best practices mindset to build flexible business solutions that are built to last and adapt. Infoverity has deep expertise across industry verticals which enables a business-first approach to technology, ensuring successful business outcomes are paramount to the execution of every project.
Neocom
Neocom makes product discovery effortless with its mission to enable companies to understand and delight their customers with Guided Product Discovery. With Neocom’s discovery solution companies eliminate choice overload and use zero-party data to deliver profound customer insights to clients. Using Neocom, businesses can proactively impact their customers' purchasing decisions, strategically steering sales, and thus significantly contributing to the achievement of economic and corporate objectives. Neocom was founded in 2020 and is led by a seasoned management team.
Braze
Braze is a leading comprehensive customer engagement platform that powers interactions between consumers and brands they love. With Braze, global brands can ingest and process customer data in real time, orchestrate and optimize contextually relevant, cross-channel marketing campaigns and continuously evolve their customer engagement strategies. Braze has been recognized as one of Fortune’s 2023 Best Workplaces in New York, 2023 UK Best Workplaces for Women by Great Place to Work, and Fortune’s 2022 Best US Workplaces in Technology. The company is headquartered in New York with 10+ offices across North America, Europe, and APAC.