Customer Experience is The Driver of Today’s Buying Trends
You know you want to personalize the retail experience to maximize customer lifetime value… but how do you bridge the gap between online experiences and in-store engagements? Without a unified view of your customers, you’re flying blind.
With the explosion of data available to retailers, having a CDP solution that ingests, analyzes, and helps predict customer preferences is crucial to success.
The Customer Data Platform for Retailers
Data is the linchpin to providing your customers with the personalized experiences they demand. But with numerous channels and touchpoints bringing in vast amounts of information along the customer journey, you need a strategy for centralizing data collection and storage.
Treasure Data enterprise CDP gives retailers the ability to import data from multiple sources, then unify it to create a 360-degree view of each customer. You can fine-tune market segments and engage clients with the next best action determined by artificial intelligence (AI) and flexible machine learning (ML) models. Most importantly, this is all done with a simple graphical user interface (GUI), so anyone in the organization can use it.
Retail’s Digital Transformation is NOT Over!
Gain Advanced Insights
Get answers to critical questions that determine marketing decisions and investments. Our platform easily ingests data from online and offline sources, dramatically reducing the need for data prep. Flexible reporting and analytics capabilities provide retailers with real-time campaign effectiveness metrics.
Personalized Experiences with Segmentation
Go beyond standard segmentation capabilities to discover your best customers and reach them more effectively. Retailers can create their own ML models with our simple GUI, incorporating personalized components. Reach each customer on the right channel, at the right time, with the product recommendations chosen specifically for them—resulting in maximized customer lifetime value (CLV).
Customer Journey Orchestration
By uniting all teams and systems around one source of truth, retailers can improve marketing efficacy. Engage buyers throughout their entire path-to-purchase by delivering tailored shopper experiences based on data insights. Ensure messaging remains consistent and relevant at each stage of the customer journey, with impactful omnichannel engagement.
Treasure Data enterprise CDP captures data from all points of the customer journey.
Trusted by Top Retailers to Improve Customer Experience
Treasure Data for Retail Solution Brief
Know and engage your customers across every channel to win more sales.
The Next Stage of Retail’s Digital Transformation
Retail TouchPoints explores what retailers need to do to remain relevant.
Grow Your Retail Business With a CDP
What are the top three customer data platform advantages for retailers?
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Talk with our experts
We understand that no two companies operate alike. Our professional services team can help you configure a self-managed solution that meets your budget. Our highly attentive technical support staff is always on hand whenever you need assistance.
