The Marketer’s Guide to GDPR
Learn about the challenges GDPR brings for roles associated with marketing and sales, as well as how to update communication channels to align with the new rules and regulations.
Get Marketing Data Requests Off Your Back(log) With a CDP
In this data economy, one of the busiest, most demanding jobs of all is that of Data Analyst. One of the main sources for data requests is marketing teams. Learn how, by empowering marketing to do their jobs better and faster, you'll become the IT hero of sorts.
Make Your Customer Data Platform a Corporate Asset
Three rules to help you not build yet another customer data silo.
Capability Checklist for an Enterprise Customer Data Platform
At this stage you no longer need convincing of the need for an enterprise CDP - you’re considering which CDP to select. This enterprise CDP checklist offers you a handy guide of the most important capabilities to look for during your evaluation.
Data vs. Goliath
How the rest of us can win in the age of Amazon.
Intro Customer Data Platforms
An overview of Customer Data Platforms (CDP) with the industry leader who coined the term, David Raab. Find out how to use Live Customer Data to create a better customer experience and how Live Data Management can give you a competitive edge with a 360 degree view of your clients.
Customer Hands-on: Treasure Workflow UI
This is a hands-on live webinar for Treasure Data customers to learn how to use the new Workflow UI
Report: Continuing its trajectory, Treasure Data positions as enterprise customer data platform
Classifying Treasure Data’s combination of data processing, data management and analytics has never been easy. But with the latest additions, the company is now firmly positioned as a customer data platform provider.
White Paper: Unlock Your Customer Data for Marketing Advantage
Discover how leading brands and digital disruptors use Treasure Data to practice modern marketing.
Top Ten Checklist for Enterprise Customer Data Platform
The explosion of customer data has created many opportunities to adapt your business to meet the needs of your customers.
Overcoming the Challenges of Multi-Touch Attribution
You’ve heard of single touch attribution, like first touch or last touch. Simple to execute, since you assign 100% of the credit for sale/conversion to either the first or last interaction/click. But what if you want a flexible attribution model?
Shiseido
Shiseido unifies data on experience, demographics, and offline purchases with Treasure Data.
Subaru
Subaru puts data in the driver’s seat with Treasure Data.
Wish
Wish transforms online shopping from search-centric to recommendation-powered and rises to No. 1 mobile commerce platform.
Survios
Survios knocks virtual reality gaming off the charts with help from Treasure Data and Exostatic.
Mobile Gaming Giant
Mobile gaming giant optimizes the digital experience using Treasure Data.
Customer Data Retail Ebook
Creating a Unified, Personalized Shopping Experience with Live Data
How to Power Your Customer Experience with Data
Do you know what your top ten 'happy' customers look like? Would you like to find ten more just like them?
Outpost Games
Outpost Games uses Treasure Data to build audiences and enhance the eSports experience.
White Paper: Introduction to Customer Data Platforms
High level overview of the value and importance of CDP's to marketing, sales and BizOps teams. Co-written with industry leader David Raab.
Muji
MUJI unifies millions of customer profiles across web, mobile and 400+ stores globally to delight customers.
Digital Marketing Reading List
A compilation of free marketing tools, videos, blogs and a few "must have" books that we think represent the state of the industry.
Dentsu
Dentsu transformed how their Fortune 500 clients run their business with scalable DMPs built on Treasure Data.
Brand Analytics Management: Measuring CLV Across Platforms, Devices and Apps
Companies with multiple products often struggle to calculate accurate Customer Lifetime Value (CLTV) across their portfolio.
Grindr
Grindr, the largest online LGBT community, uses Treasure Data to make their platform safer and more engaging.
Multi-Touch Attribution in the age of AI
Ordinary attribution metrics tell us next to nothing about what parts of the customer journey are more likely to influence a customer to make a purchase.
Gree
GREE accelerated their analytics efforts by simplifying their customer analytics efforts on Treasure Data.
Harnessing Data for Better Customer Experience and Company Success
As big data has exploded, the ability for companies to easily leverage it has imploded. Organizations are drowning in their own information, unable to see the forest through the trees...
Kapost
Kapost has centralized sales, marketing & product data on Treasure Data to increase revenue & ensure operational excellence.
White Paper: Top Ten Checklist for Enterprise CDP
The explosion of customer data has created many opportunities to adapt your business to meet the needs of your customers.
AR and VR by the Numbers: A Data First Approach to the Technology and Market
With AR and VR technologies, it’s the first time that data collection has been part of the front-end strategy vs back-end process.
Mobfox
Mobfox uses Treasure Data to analyze trillions of impressions each month to bring clarity to their advertising partners.
3 Big Data Challenges Your AI Project Will Face
If you are working on an AI project, drop it. Chances are good that you don’t have AI problems (yet) but instead have data challenges.
Dashbid
DashBid uses Treasure Data to find profitable signals in the noise of ad exchange data to optimize their yield.
Why your VR game is virtually useless without data
The reality is virtual, but successful VR games still require cold, hard data. For wildly popular games like Survios’ Raw Data, the first VR-exclusive game to reach #1 on Steam’s Global Top Sellers list, data and analytics are the key to success.
Data Stack Considerations - Build vs Buy at Tout
Growing from an in-house data analytics solution to an outsourced model with Treasure Data and Looker.
The Magic of Presto
Presto is an open source distributed SQL engine, originally developed by Facebook for their massive Hadoop data warehouse. We'll cover Presto architecture and discuss the technology behind the project.
How We Manage More than 1,800,000 API Calls Per Minute with Less than 5 Engineers
Grindr, a leading mobile dating app used by 2,000,000 daily active users in 196 countries, overcame a series of data collection and analytics challenges while making both development and business teams happy.
Accelerating Business Operations With a Customer Data Platform
Kapost knows better than anyone that non-data-driven companies are being left behind: their content marketing system is used by Fortune 50 companies to align resources and accelerate sales and marketing growth.
Microservices and Modern App Architecture
We'll provide a crash course on microservices, focusing on high-level architectural and strategic concerns along with best practices and architectural considerations in this video.
Data Science Reading List
We've curated a list of links, as well as publications, to help you get started with learning data science.
From Excel to SQL
Work with Excel pivot tables? You’re closer to SQL than you think.
Everything about HQL
Regardless of your level, this 33-page guide has something for you.
Jupyter and Pandas Cheatsheet
If you’ve ever wanted to learn more about how to setup and use Jupyter Notebooks, IPython and Pandas, then this guide is for you!
Kafka Guide
Learn how to setup and integrate Apache Kafka and Fluentd so you can centralize your data.
Improve Dating Services Retention
Read about Tailoring Recommendations and Custom Analytics.
Integrating Zapier with Treasure Data
Learn how to import any data source into Treasure Data with Zapier.
How to Ingest Data from Kinesis to Treasure Data
Learn how to ingest data from Amazon Kinesis to Treasure Data with Amazon Lambda and REST API.
Search Salesforce Data Faster
Learn how to search SFDC data faster with Treasure Data with Elasticsearch.
Analyze Massive CSVs
Learn how to use Treasure Data to analyze and visualize massive CSVs
Pandas: Python Data Tools
Chang She, the early contributor to Pandas, shares the lessons learn on building open source data tools.
Treasure Data Product Overview
Learn how to move data from MySQL to Redshift without any frustrations.
Redshift COPY Guide
This guide takes you through sample COPY commands and syntax, importing data from different Amazon data sources, and more.
Wish
Wish transforms online shopping from search-centric to recommendation-powered and rises to No. 1 mobile commerce platform.
Shiseido
Shiseido unifies data on experience, demographics, and offline purchases with Treasure Data.
Subaru
Subaru puts data in the driver’s seat with Treasure Data.
Muji
MUJI unifies millions of customer profiles across web, mobile and 400+ stores globally to delight customers.
Survios
Survios knocks virtual reality gaming off the charts with help from Treasure Data and Exostatic.
Outpost Games
Outpost Games uses Treasure Data to build audiences and enhance the eSports experience.
Dentsu
Dentsu transformed how their Fortune 500 clients run their business with scalable DMPs built on Treasure Data.
Grindr
Grindr, the largest online LGBT community, uses Treasure Data to make their platform safer and more engaging.
Gree
GREE accelerated their analytics efforts by simplifying their customer analytics efforts on Treasure Data.
Mobile Gaming Giant
Mobile gaming giant optimizes the digital experience using Treasure Data.
Kapost
Kapost has centralized sales, marketing & product data on Treasure Data to increase revenue & ensure operational excellence.
Mobfox
Mobfox uses Treasure Data to analyze trillions of impressions each month to bring clarity to their advertising partners.
Dashbid
DashBid uses Treasure Data to find profitable signals in the noise of ad exchange data to optimize their yield.
The Marketer’s Guide to GDPR
Learn about the challenges GDPR brings for roles associated with marketing and sales, as well as how to update communication channels to align with the new rules and regulations.
Get Marketing Data Requests Off Your Back(log) With a CDP
In this data economy, one of the busiest, most demanding jobs of all is that of Data Analyst. One of the main sources for data requests is marketing teams. Learn how, by empowering marketing to do their jobs better and faster, you'll become the IT hero of sorts.
Capability Checklist for an Enterprise Customer Data Platform
At this stage you no longer need convincing of the need for an enterprise CDP - you’re considering which CDP to select. This enterprise CDP checklist offers you a handy guide of the most important capabilities to look for during your evaluation.
Make Your Customer Data Platform a Corporate Asset
Three rules to help you not build yet another customer data silo.
Customer Data Retail Ebook
Creating a Unified, Personalized Shopping Experience with Live Data
Top Ten Checklist for Enterprise Customer Data Platform
The explosion of customer data has created many opportunities to adapt your business to meet the needs of your customers.
Data Science Reading List
We've curated a list of links, as well as publications, to help you get started with learning data science.
Overcoming the Challenges of Multi-Touch Attribution
You’ve heard of single touch attribution, like first touch or last touch. Simple to execute, since you assign 100% of the credit for sale/conversion to either the first or last interaction/click. But what if you want a flexible attribution model?
From Excel to SQL
Work with Excel pivot tables? You’re closer to SQL than you think.
Everything about HQL
Regardless of your level, this 33-page guide has something for you.
Kafka Guide
Learn how to setup and integrate Apache Kafka and Fluentd so you can centralize your data.
Redshift COPY Guide
This guide takes you through sample COPY commands and syntax, importing data from different Amazon data sources, and more.
Jupyter and Pandas Cheatsheet
If you’ve ever wanted to learn more about how to setup and use Jupyter Notebooks, IPython and Pandas, then this guide is for you!
Integrating Zapier with Treasure Data
Learn how to import any data source into Treasure Data with Zapier.
Search Salesforce Data Faster
Learn how to search SFDC data faster with Treasure Data with Elasticsearch.
How to Ingest Data from Kinesis to Treasure Data
Learn how to ingest data from Amazon Kinesis to Treasure Data with Amazon Lambda and REST API.
Improve Dating Services Retention
Read about Tailoring Recommendations and Custom Analytics.
Digital Marketing Reading List
A compilation of free marketing tools, videos, blogs and a few "must have" books that we think represent the state of the industry.
Report: Continuing its trajectory, Treasure Data positions as enterprise customer data platform
Classifying Treasure Data’s combination of data processing, data management and analytics has never been easy. But with the latest additions, the company is now firmly positioned as a customer data platform provider.
White Paper: Unlock Your Customer Data for Marketing Advantage
Discover how leading brands and digital disruptors use Treasure Data to practice modern marketing.
White Paper: Top Ten Checklist for Enterprise CDP
The explosion of customer data has created many opportunities to adapt your business to meet the needs of your customers.
White Paper: Introduction to Customer Data Platforms
High level overview of the value and importance of CDP's to marketing, sales and BizOps teams. Co-written with industry leader David Raab.
Customer Hands-on: Treasure Workflow UI
This is a hands-on live webinar for Treasure Data customers to learn how to use the new Workflow UI
Intro Customer Data Platforms
An overview of Customer Data Platforms (CDP) with the industry leader who coined the term, David Raab. Find out how to use Live Customer Data to create a better customer experience and how Live Data Management can give you a competitive edge with a 360 degree view of your clients.
How to Power Your Customer Experience with Data
Do you know what your top ten 'happy' customers look like? Would you like to find ten more just like them?
How To Create A 365 Fan View with the NBA and MLB
In this webinar you’ll learn how to drive marketing ROI with targeted campaigns from enriched customer data including CRM, point of sale machines, eCommerce sites, supply chain data, live ticket sales, Social Media and MORE for a real-time 365° view of what your fans and customers are doing.
Data vs. Goliath
How the rest of us can win in the age of Amazon.
Harnessing Data for Better Customer Experience and Company Success
As big data has exploded, the ability for companies to easily leverage it has imploded. Organizations are drowning in their own information, unable to see the forest through the trees...
Brand Analytics Management: Measuring CLV Across Platforms, Devices and Apps
Companies with multiple products often struggle to calculate accurate Customer Lifetime Value (CLTV) across their portfolio.
How To Create The Ultimate Live Marketing Dashboard
Learn how to combine Treasure Data and Chartio to connect all you business-critical data into the ultimate dashboard.
3 Big Data Challenges Your AI Project Will Face
If you are working on an AI project, drop it. Chances are good that you don’t have AI problems (yet) but instead have data challenges.
Transforming Your Digital Advertising With the Power of First Party Data
Data Management Platforms (DMPs) have helped marketers improve digital advertising in the last 10 years by providing easy access to 3rd party global audience segments, but smart marketers have realized that this isn’t enough.
Multi-Touch Attribution in the age of AI
Ordinary attribution metrics tell us next to nothing about what parts of the customer journey are more likely to influence a customer to make a purchase.
Wish uses Treasure Data to drive fast growth in mobile shopping
With Treasure Data, the Wish team can focus on using data to improve their product recommendations instead of boring infrastructure work. Here's what their engineers have to say.
Why your VR game is virtually useless without data
The reality is virtual, but successful VR games still require cold, hard data. For wildly popular games like Survios’ Raw Data, the first VR-exclusive game to reach #1 on Steam’s Global Top Sellers list, data and analytics are the key to success.
AR and VR by the Numbers: A Data First Approach to the Technology and Market
With AR and VR technologies, it’s the first time that data collection has been part of the front-end strategy vs back-end process.
Accelerating Business Operations With a Customer Data Platform
Kapost knows better than anyone that non-data-driven companies are being left behind: their content marketing system is used by Fortune 50 companies to align resources and accelerate sales and marketing growth.
Data Stack Considerations - Build vs Buy at Tout
Growing from an in-house data analytics solution to an outsourced model with Treasure Data and Looker.
Treasure Data Product Overview
Learn how to move data from MySQL to Redshift without any frustrations.
The Magic of Presto
Presto is an open source distributed SQL engine, originally developed by Facebook for their massive Hadoop data warehouse. We'll cover Presto architecture and discuss the technology behind the project.
Microservices and Modern App Architecture
We'll provide a crash course on microservices, focusing on high-level architectural and strategic concerns along with best practices and architectural considerations in this video.
Search Salesforce Data Faster
Learn how to search SFDC data faster with Treasure Data with Elasticsearch.
MySQL to Redshift
Learn how to move data from MySQL to Redshift without any frustrations.
Integrating Zapier with Treasure Data
Learn how to import any data source into Treasure Data with Zapier.
How to Ingest Data from Kinesis to Treasure Data
Learn how to ingest data from Amazon Kinesis to Treasure Data with Amazon Lambda and REST API.
How We Manage More than 1,800,000 API Calls Per Minute with Less than 5 Engineers
Grindr, a leading mobile dating app used by 2,000,000 daily active users in 196 countries, overcame a series of data collection and analytics challenges while making both development and business teams happy.
Analyze Massive CSVs
Learn how to use Treasure Data to analyze and visualize massive CSVs
Pandas: Python Data Tools
Chang She, the early contributor to Pandas, shares the lessons learn on building open source data tools.