Libraries, articles, code and videos

Harness CDP Power

Case Studies

Discover how a customer data platform enables data unification, analysis and activation of insights for the enterprise.

Hart Energy

Customer data helps hart energy power the global energy industry with news and analysis

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Omnichannel personalization fuels retail marketing.

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Kirin embraces omnichannel personalization.

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Guides & Cheatsheets

Enhance your knowledge of customer data platforms with these guides and cheatsheets.

Mighty Guides: 7 Experts on Transforming Customer Experience with Data Insights

How to use data to gain knowledge, drive engagement, and acquire new customers.

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Complete Series: The Data-Driven Marketer’s Guides

Uplevel your marketing with our guides to Identity Resolution, Multi-touch…

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Automotive Success Guide (ebook)

Create a “Gold Standard” for automotive customer-experience data

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Whitepapers & Reports

Dive deep into the whys and hows of customer data platforms to gain a competitive advantage.

Why Asia Remains a Retail Innovation Hub

Learn how CDPs help brands create profitable customer journeys in this Retail TouchPoints report.

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CDP Deployment Guide: Lessons from the Field

Experienced marketers and deployment experts explain what’s critical to CDP marketing success.

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The Drive for Data

How the New Normal is accelerating the auto industry’s shift to digital…

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Videos & Webinars

Watch on - demand webinars and videos to understand the many advantages of a customer data platform.

Treasure Talks: The Value of Customer Data Platforms

Learn strategies for customer data proliferation by CDOs and CMOs to market to…

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Treasure Talks: Personalization and the Customer Experience

Watch this video to learn how CDPs manage audiences to deliver personalized…

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Linden Lab

Linden Lab unifies customer data to personalize member and grow marketing ROI.

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Privacy & Security Compliance

Understand how to be compliant, leveraging the power of a customer data platform.

How to Create GDPR Compliant Consent in Web Forms

The single most important requirement for GDPR compliance is obtaining…

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GDPR Guide for Google Analytics

Google Analytics is a part of almost every marketing stack, so updating Google…

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Privacy Compliance with Treasure Data

Arm Treasure Data has always protected the data we store for our customers to…

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