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Retail Touchpoints Research Report: Winning at Omnichannel Retail
This groundbreaking report is a must-read for everyone guiding strategies at large retail organizations. Based on surveys ...
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Kirin embraces omnichannel personalization
It’s no secret that beverage companies spare little expense when it comes to advertising. In fact, beer, wine and liquor companies spent $14.8 billion ...
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How to Win with IoT in the Customer Experience Revolution
Our customers’ experiences are being defined by the increasing availability of big data. Every company requires it and most executives recognize its importance ...
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The Rise of Amazon: How Retail CMOs Fight Back
US retailers are under tremendous pressure. Declining foot traffic, store bankruptcies and closures have been dominating retail headlines for years ...
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Customer Segmentation: the ‘How’ and ‘Why’ of the Customer Journey
The retail sector is undergoing massive change, sending executive leadership into a frenzy as they reinvent business models ...
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Hero.tv transforms the live gaming experience
Dependable and scalable access to data helps make games exciting for viewers and players. Using data to influence product development helps attract larger and more diverse audiences...
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How IoT Data is Reshaping the Marketing Landscape
The modern marketing era has been defined by the increasing availability of big data. Every marketer requires it. Every marketer claims to want more of it ...
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Harness the Power of Prediction to Boost Campaign Response
Predictive analytics is the use of data, algorithms, and machine learning techniques to assign ‘scores’ to various user segments based on historical data ...
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Product Activation
Reach more people in more places and optimize each touchpoint with Treasure Data’s out-of-the-box integrations to the most adopted advertising, email ...
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Segmentation/Predictive Scoring
Easily surface key attributes and behaviors to segment perfectly-sized groups of customers and prospects. Engage them at the right time and stay within your marketing budget ...
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Profile Management
Tap previously unattainable levels of customer detail with Treasure Data enterprise Customer Data Platform. Build customer views that are unique to your business by harnessing data only you can access ...