CDP for Contact Center Success
Learn the importance of making customer data and personalized recommendations visible to contact center agents—and how a CDP makes this possible.
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Embrace the Possibilities: CDP Use Cases for CPG Brands
Futurum Research explores how Treasure Data’s customer data platform solutions help brands use data efficiently and create connected customer experiences.
Securing Customer Trust in the Digital Age
Treasure Data and CCW explore the current trends impacting data privacy in customer service, and how companies can use a CDP to improve data privacy.
5 Ways to (Re)Capture Customer Loyalty
How do you capture (or recapture) customer loyalty? Retail TouchPoints on 5 challenges & 5 ways to boost loyalty, including customer data platforms (CDPs).
The CIO and CDO Customer Data Playbook
How CIOs and CDOs can partner with marketing to centralize customer profiles, create behavioral analytics, and enable activations with a customer data platform.
OEMs need CDP for customer centricity at scale
This whitepaper discusses connecting disparate data into actionable insights, so automotive companies can create customer-centricity at scale.
Tackling the Challenges of Multi-Touch Attribution
Learn how multi-touch attribution–together with a CDP–can boost your marketing efforts with a deeper understanding of customer behavior and preferences.
CDP Use Cases for Retail – Treasure Data Customer Data Cloud
Discover top CDP use cases retailers are using to unlock customer data value and create connected customer experiences across marketing, service and sales.
Data is Overwhelming—It Doesn’t Have to Be
How CDPs can help consumer goods companies tap into their existing data, create a comprehensive customer view, and put insights into action.
The CPG Guide to Digital Transformation
Learn how leading CPG brands leverage customer data to improve customer experience, drive brand loyalty & meet their DTC marketing objectives today & in the future.