Page

CDP for Marketing


Treasure Data customer data platform for marketing enables brands to create personalized, multi-channel journeys for millions of customers.

Page

CDP Solutions


We help you spot more opportunities for connection, innovation and revenue generation by connecting more data from more sources and retaining it forever, which makes Treasure Data the only customer data platform (CDP) you need. There’s no need to purchase a separate data platform or piece together different services—just one platform to purchase and deploy across Marketing, Service and Sales.

Post

Treasure Data Appoints Eugene Saburi as its First Chief Business Officer


Treasure Data™, the enterprise customer data platform (CDP), today announced the appointment of Eugene Saburi as the company’s first Chief Business Officer (CBO). As CBO, Saburi will be in charge of all go-to-market teams including sales, marketing, customer success, services and support.

Page

What is Customer Data Management?


What is Customer Data Management (CDM)? How do customer data platforms (CDPs) help to achieve your customer data management strategy? This article explains.

Page

Contact The Treasure Data Academy


Treasure Data Academy is for you! With options for self-paced, instructor-led, and professional certification programs, our comprehensive curriculum covers everything from practical basics to advanced use cases.

Post

Treasure Data Survey Findings Spotlight Path to Ideal Marketing Technology Stack


Treasure Data today released new survey results demonstrating the benefits of an optimized marketing technology stack. Across industries, decision makers from mid-market and enterprise companies expect significant improvement in overall marketing effectiveness, time spent managing and improving data quality, and operational efficiency, as a result of enhancements to the integration and interoperability of various martech solutions.

Page

What Is an Ad Exchange?


An ad exchange is a digital marketplace where buyers and sellers come together and enter into a real-time bidding process to buy and sell ad space. An ad exchange connects to supply side platforms (SSP) on the seller side and demand side platforms (DSP) on the buyer side, along with multiple ad networks. Learn more about ad exchanges here.

Page

Retail Survey: Consumers preferences & plans


Treasure Data conducted this survey to better understand American consumers’ plans, preferences and expectations for the 2021 holiday shopping season.