Payments data is central to successful ecommerce. And using a CDP to unify payments data with other customer data you already have is a powerful way to provide the kinds of personalized customer experiences that sell. Think how much more effective your marketing automation efforts would be if you could combine the data you already collect with sales and billing data including PKI data, transactions and payments, patterns, and other insights. Ecommerce giant Wish uses payments data with Arm Treasure Data enterprise CDP to fuel its ecommerce operations, worth billions each quarter. Want to integrate with payment systems from Shopify, or interface with ecommerce platforms like Amazon, Google, and others? Arm Treasure Data CDP can handle it, helping you integrate with data streams and payment data from all of the following: