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Speed Up Campaign Hypotheses from 12 Weeks to 1 Week (No Time Travel Required)

Instead of months wrangling data and running manual analysis, marketing teams can now generate high-quality hypotheses grounded in behavioral signals in 1 week.

The Complete Guide to Customer Journey Mapping

Customer journey mapping can help your business keep your business agile in the face of change. Learn what a customer journey map is and how it works.

3 Ways Condé Nast Personalized Customer Journeys with Treasure Data

Explore three impactful campaigns the media giant launched using Treasure Data to drive customer acquisition and boost loyalty.

Replacing Your CDP

Get this expert guide, co-authored with David Raab of CDP Institute, on the key steps to orchestrate a successful customer data platform (CDP) replacement.

The Power of First-Party Data: Five Ways To Maximize Business Success

Discover how brands and retailers can use first-party data to enhance customer satisfaction, boost loyalty and drive revenue growth.

WEBINAR: Art Sebastian – Unlocking Retail’s Future: CDPs and the Power of Data-Driven Strategies

Join this webinar for retail leaders on December 11 featuring Art Sebastian, former VP of Marketing at Casey’s, Meijer, and Kraft.

Retail Media Networks: Optimizing Data Partnerships with a CDP

Retailers are monetizing their data by creating retail media networks. Treasure Data's Irene Sibaja breaks down the benefits of RMNs, and the role of the CDP.

The GenAI Agents and Real-time Triggers You Have to Try in Treasure Data CDP

There’s a lot of complexity involved in bringing new campaigns to life. Even with a best-in-class CDP like Treasure Data, the planning alone – who to target, what to say, when to send, where to engage – can take weeks to months.  Think about the back-and-forth that happens between your team and partners to bring ... The GenAI Agents and Real-time Triggers You Have to Try in Treasure Data CDP

How to Launch a Customer Data Platform Pilot Program

A CDP pilot program can set the stage for short-term success, and achieve long-term goals. Here's what you need to know to successfully test your CDP use cases.