The whys and hows of CDP

Whitepapers
The State of the Customer Journey in 2019
The State of the Customer Journey in 2019

“The State of the Customer Journey”—an Arm Treasure Data exclusive…

Read More

Free Future Stores Survey Research Report
Free Future Stores Survey Research Report

See how data-driven insights are giving physical stores major makeovers…

Read More

Retail Touchpoints Research Report: Winning at Omnichannel Retail

This groundbreaking report is a must-read for everyone guiding strategies at…

Read More

Forbes Insights Report: The Clear Path to Personalization
Forbes Insights Report: The Clear Path to Personalization

See How Enterprises Like Yours Win (and Lose) with Omnichannel Personalization…

Read More

The State of the Digital Store - Featured Research by Forrester
The State of the Digital Store – Featured Research by Forrester

Technology has transformed how consumers shop. In-store digital…

Read More

A Forbes CMO Practice Report for Marketing Effectiveness
A Forbes CMO Practice Report for Marketing Effectiveness

Get practical advice on reducing the cost and complexity of holistic marketing…

Read More

Arm Treasure Data - A marketer’s guide to identity resolution
Recognizing Your Customers as Individuals

Identity resolution is a systematic method used to untangle the complex web of…

Read More

What’s the #1 Critical Survival Skill for Retailers in 2019?
What’s the #1 Critical Survival Skill for Retailers in 2019?

Find Out in this free retail touchpoints technology peview! Understand how…

Read More

The Rise of Amazon: How Retail CMOs Fight Back

US retailers are under tremendous pressure. Declining foot traffic, store…

Read More

Customer Data Platforms: Proving the Power of Your Content AND Your Ad Impact
Customer Data Platforms: Proving the Power of Your Content AND Your Ad Impact

What if you could prove to potential advertisers how much your ads and content…

Read More

Customer Segmentation: the ‘How’ and ‘Why’ of the Customer Journey

The retail sector is undergoing massive change, sending executive leadership…

Read More

Harness the Power of Predictive Analytics to Boost Marketing Results

Using Arm Treasure Data enterprise Customer Data Platform for Predictive…

Read More

Retail: Big Data, Bigger Profits

Today’s consumers expect personalization in exchange for loyalty...

Read More

Harnessing Automotive Data Analytics

How the data explosion is changing the automotive industry...

Read More

Whitepaper: How Marketers Can Survive The IoT Data Deluge

Most marketers today already struggle to keep up with the waves of data that…

Read More

The ROI in a Customer Data Platform

Investing in customer data management is a sure path to success...

Read More

Enhancing the Customer Experience with IoT

Arm Treasure Data's Enhancing the Customer Experience with IoT will take you to…

Read More

Data Versus Goliath: Customer Data Strategies to Disrupt the Disruptor

This global survey, conducted by Forbes Insights and Arm Treasure Data, polled…

Read More

Building Trust Beyond Compliance

Learn how to set yourself up for success in the new regulatory environment with…

Read More

White Paper: Introduction to Customer Data Platforms

High level overview of the value and importance of CDP's to marketing, sales…

Read More

White Paper: Unlock Your Customer Data for Marketing Advantage

Discover how leading brands and digital disruptors use Treasure Data to…

Read More

White Paper: Top Ten Checklist for Enterprise CDP

The explosion of customer data has created many opportunities to adapt your…

Read More

The Data Explosion: Tracking Customers Across Movies, Games

Companies like Arm Treasure Data are experienced in sifting through an amount…

Read More

Report: Continuing its trajectory, Arm Treasure Data positions as enterprise customer data platform

Classifying Arm Treasure Data’s combination of data processing, data management…

Read More

Report: Total Data Management

A consolidated, actionable view of customer data

Read More