Treasure Data CDP Resources
Treasure Data Named a Leader by Forrester
Get complimentary access to The Forrester Wave™: Customer Data Platforms For B2C, Q3 2024. Treasure Data was named a Leader by Forrester.
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Lion Case Study
Learn how CPG company Lion uses Treasure Data CDP for predictive analytics and advanced segmentation, unification of fragmented data, and to improve loyalty programs for high-value customers.
Personalization on Tap: How the Beverage Industry Turns Data Into Profits
For beverage brands, staying top of mind—and in customers’ shopping carts—amidst a proliferation of choices has never been more challenging. Paying close attention to consumer preferences can pay off for beverage companies.
Need to Shift Your CPG Strategy? 3 Ways to Maximize CPG ROI
CPG brands are adjusting to changing consumer needs—and speed matters for companies that want to stay relevant. Here are three Customer Data Platform (CDP) initiatives that can help CPGs maximize ROI and connect with consumers.
How Customer Data Platforms Future-Proof the CPG Industry: 3 Aspirational Goals to Consider
How can you be sure your technology investments are future-proof? One approach: start with your company’s aspirational goals and make sure your investments can help—not hinder—meeting them.