CDP for Life Sciences & Pharma Marketing

You already know how critical data is to your business—in R&D, manufacturing, and operations. A customer data platform (CDP) can transform your marketing, too.


Treasure Data Recognized as 2021 Bay Area Best Places to Work

Treasure Data has been recognized as a winner of the 2021 Bay Area Best Places to Work, an awards program presented by the San Francisco Business Times and the Silicon Valley Business Journal.


[Spring 2021] PLAZMA APAC

PLAZMA is a Digital Transformation Community where participants from across the Asia Pacific region and the globe can share their knowledge and experience in pioneering digital transformation across our organizations. All industries are seeing disruption from the current global Pandemic. Data and Technology has been brought to the forefront, and is driving new business innovation. Amid the challenges, companies and organizations are using this as an opportunity to reinvent themselves. How can we accelerate Digital Transformation of business, society, and ourselves? This is the question PLAZMA seeks to explore.


Data orchestration with Treasure Data CDP

With harmonized data, your business can operate like a finely tuned instrument. From integrating millions of data points to orchestrating personalized engagement across channels, Treasure Data Customer Data Platform (CDP) can help. Watch video.


Identity in a Cookieless World: Fireside Chat with Capgemini

By leveraging the right technology partners, companies can now enhance personalization and craft next-gen omni-channel experiences in ways not possible during the third-party cookie era. In this fireside chat featuring Capgemini, we will explore how CDPs are transforming enterprise marketing operations by focusing on some key applications in creating a probabilistic model for marketing attribution, unifying and sharing customer data.


CDPs: The New Table Stakes for CPG Companies

Futurum Research breaks down the latest trends in the CPG industry, including why Customer Data Platforms (CDPs) are required to move to a DTC business model.


Treasure Talks: Identity in a Cookieless World

Major web browsers have pledged to phase out third-party cookies by 2022. While there is no single replacement to the third-party cookie, Customer Data Platforms (CDPs) have become an attractive option for enterprises looking to capitalize on customer data collected from their various marketing operations.


CDP The Natural Progression of DMP

Learn how DMP is increasingly evolving into the land of the CDP in this On Demand Webinar with Silverbullet in partnership with Treasure Data.