RE:Think Innovation

We all discount the creative work of iconic brands because we think that what we sell is different or unique. It’s easy if you have sexy products, big budgets, and household brand names. But in the “real” world there are all kinds of restraints. Those innovative examples don’t have anything to do with us. Or do they?

In this session, best-selling author, and marketing and innovation strategist Carla Johnson shows you how to take inspiration from outside your industry and effectively transplant it into your work. You’ll learn the exact process the world’s most prolific innovators use to come up with great ideas that consistently deliver extraordinary, measurable outcomes. You’ll leave feeling confident to introduce new ideas, make good ideas better, and instill a culture of innovation by everyone.

Featuring