Treasure Data Resources
Treasure Data Named a Leader by Forrester
Get complimentary access to The Forrester Wave™: Customer Data Platforms For B2C, Q3 2024. Treasure Data was named a Leader by Forrester.
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- Treasure Data CDP
Customer Data Platform 101 The Fundamentals
Why do you need a customer data platform? This introductory course in the CDP Academy, CDO 101, answers your most pressing customer data questions.
Customer Data Platform vs. CRM: Which Is the Best Enterprise Solution?
Discover which provides a richer data foundation and deeper customer insights – a CDP or CRM.
Know When a CDP Upgrade Is Overdue
A CDP upgrade resolves long-standing legacy system pitfalls like limited functionality and weak competitive advantage.
CDP vs. DMP: What’s the difference?
Discover whether a CDP or DMP provides a superior customer data foundation that enhances all marketing aspects.
Your Customer Data Platform Vendor Comparison Guide
Discover the top 10 features that should be on your CDP vendor comparison checklist.
Customer Data Platform 101: The Basics
Why do you need a customer data platform? This introductory course in the CDP Academy, CDO 101, answers your most pressing customer data questions.
Collect & Cleanse Customer Data
Learn why data collection and data cleansing need to go hand in hand for effective use of marketing data for unification, personalization and activation.
Customer Data Unification
Learn how customer data unification uses integrated customer data to create unified, omnichannel customer profiles.
Customer Data Personalization & Activation
Learn how to use personalized customer data to boost acquisition, improve CX, engage in real time and increase upsells and cross sells.