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40 Migrations Later: Top Tips from CDP Replacement Experts

Two martech leaders share best practices from their experience helping 40 brands transition from legacy CDPs to platforms that deliver measurable outcomes.

Replacing Your CDP

Get this expert guide, co-authored with David Raab of CDP Institute, on the key steps to orchestrate a successful customer data platform (CDP) replacement.

Planning Your Customer Data Migration: A Step-by-Step CDP Guide

This blog breaks down the key steps and best practices for a smooth CDP migration, so your business can make the leap with confidence.

The Present & Future of AI & Customer Data

Missed our webinar, The Present & Future of AI & Customer Data: Insights from Kaz Ohta, CEO of Treasure Data? Here are the key takeaways. The challenge: Disjointed customer experiences Every business interacts with customers across multiple channels—online, in-store, through customer support, and more. However, data from these interactions is often siloed across different departments, ... The Present & Future of AI & Customer Data

5 Signs It’s Time to Switch Your CDP

Don’t miss our webinar on March 26: How to Successfully Migrate to a New CDP: Lessons from the Trenches. Let’s face it: breaking up is hard to do. Especially when it comes to something as important as your customer data platform (CDP). After all, you invested time, resources, and hope into the partnership, expecting it ... 5 Signs It’s Time to Switch Your CDP

Forrester’s Joe Stanhope (Featured Speaker) on The Role of CDPs and AI Now and in the Future

Featured speaker Joe Stanhope of Forrester explains how to improve customer experiences using data platforms and AI. Learn simple ways to connect with customers across multiple devices and channels.

The Power of CDPs in the Data Layer: Insights From ITV’s Head of Data Products

ITV's Head of Data Products shares how a CDP helps unify data, improve collaboration, and drive key business outcomes. Explore their data journey and the transformative impact of a CDP.

How to Choose a CDP: 3 Shortcuts to Find Your Next Customer Data Platform

Have you decided it’s time for a customer data platform (CDP)? Or are you feeling stuck with an underperforming CDP? Either way, it’s time to take advantage of your greatest business asset – your customer data – and implement a CDP that works for your needs.  Whether you’re looking to upgrade or searching for your ... How to Choose a CDP: 3 Shortcuts to Find Your Next Customer Data Platform

The Present & Future of AI & Customer Data: Insights from Kaz Ohta, CEO of Treasure Data

Gain an actionable plan to integrate AI with your customer data, automate workflows, and solve creative challenges. Learn from Treasure Data's CEO, Kaz Ohta, who brings unique insights from managing billions of customer profiles and partnering with Global 2000 companies.