Treasure Data CDP Resources
Treasure Data Named a Leader by Forrester
Get complimentary access to The Forrester Wave™: Customer Data Platforms For B2C, Q3 2024. Treasure Data was named a Leader by Forrester.
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ML-driven Multi-touch Attribution: Delivering next-level marketing insights
Find out which touchpoints worked to close a sale or build enduring customer loyalty?
Case Study showcasing Vision, Success and Learnings from a Customer Data Platform
Everything you need to know about how a Customer Data Platform became essential to a seamless, contextual and personalized experience at Asian Paints.
Customer Data Platform 101 The Fundamentals
Why do you need a customer data platform? This introductory course in the CDP Academy, CDO 101, answers your most pressing customer data questions.
Mapping the Customer Journey Toward Acquisition: Improve Your Lead Generation
A CDP helps translate the customer journey into greater acquisition through dynamic personalization and consumer insights activation.
The ROI in a Customer Data Platform
Forrester Consulting calculated a 802% customer data platform ROI for companies using Treasure Data’s enterprise CDP.
Customer Data Platform vs. CRM: Which Is the Best Enterprise Solution?
Discover which provides a richer data foundation and deeper customer insights – a CDP or CRM.