Treasure Data CDP Resources
Treasure Data Named a Leader by Forrester
Get complimentary access to The Forrester Wave™: Customer Data Platforms For B2C, Q3 2024. Treasure Data was named a Leader by Forrester.
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Driving Efficiency, Profitability, and Growth with Customer Data
By maximizing the value of customer data across your entire organization, you can drive efficiency, profitability, growth–and connected customer experiences.
Understanding the Customer Journey
One of the key tactics for creating a connected customer experience is understanding the customer journey. Discover the data sources you need for a full 360-degree view of your customers.
Global Gaming Company
SEO & Social Media Description <200 characters Learn how a global gaming company uses Treasure Data CDP to save millions in ad spend optimization, orchestrate customer journeys, and achieve data privacy compliance.
[Infographic] 5 Best Practices for Getting the Most Value From Your Customer Data
How do you get the most value from your customer data? By following these best practices, you can ensure that your customer data is working for you and driving business growth.
Data Security and Trust Essential for Driving Data Forward in Pharma
Pharma brands must manage customer data with secure and compliant systems. Treasure Data explores how pharma companies can sure their data stays safe.
What is Next-best Action In Marketing?
Next-best Action (NBA) is a strategy that helps businesses identify the most effective marketing actions to take to drive customers closer to a desired conversion event. It is designed to optimize marketing efforts and improve the return on investment (ROI) of marketing campaigns. What are the Most Popular Use Cases for NBA Models? Next-best action ... What is Next-best Action In Marketing?
Accelerate Your Customer Journey
Learn five data-driven techniques for accelerating your customer journey–and discover how a Customer Data Platform can give you the tools to create personalized, connected customer experiences.
Top Challenges of AI Deployment–And How to Overcome Them
Do you have a mature AI strategy in place? Learn about the main challenges of AI deployment, how to overcome them, and why investing in the right Customer Data Platform is an important step.
How Retailers Can Maintain a Competitive Edge With Customer Data
Great customer experiences start with the right customer data strategy. Learn how retail customer data helps retailers stay competitive today, and build a foundation for tomorrow.