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Navigating the Consumer Landscape in 2024

Explore data-driven insights. Learn how the C-suite is navigating challenges, embracing invisible customer experiences, and leveraging AI.

Navigating the Consumer Landscape in 2024

Explore data-driven insights. Learn how the C-suite is navigating challenges, embracing invisible customer experiences, and leveraging AI.

CDP for Contact Center Success

Learn the importance of making customer data and personalized recommendations visible to contact center agents—and how a CDP makes this possible.

Embrace the Possibilities: CDP Use Cases for CPG Brands

Futurum Research explores how Treasure Data's customer data platform solutions help brands use data efficiently and create connected customer experiences.

Securing Customer Trust in the Digital Age

Treasure Data and CCW explore the current trends impacting data privacy in customer service, and how companies can use a CDP to improve data privacy.

5 Ways to (Re)Capture Customer Loyalty

How do you capture (or recapture) customer loyalty? Retail TouchPoints on 5 challenges & 5 ways to boost loyalty, including customer data platforms (CDPs).

The CIO and CDO Customer Data Playbook

How CIOs and CDOs can partner with marketing to centralize customer profiles, create behavioral analytics, and enable activations with a customer data platform.

OEMs need CDP for customer centricity at scale

This whitepaper discusses connecting disparate data into actionable insights, so automotive companies can create customer-centricity at scale.

Tackling the Challenges of Multi-Touch Attribution

Learn how multi-touch attribution–together with a CDP–can boost your marketing efforts with a deeper understanding of customer behavior and preferences.

Transform customer data into your most valuable business asset