Treasure Data CDP Resources
Treasure Data Named a Leader by Forrester
Get complimentary access to The Forrester Wave™: Customer Data Platforms For B2C, Q3 2024. Treasure Data was named a Leader by Forrester.
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Credit Saison Case Study
Learn how Credit Saison creates unified profiles from multiple disparate data sources, reduces campaign segmentation times and ensures global data privacy and security compliance with Treasure Data CDP.
CDP Use Cases to Drive Efficiency, Profitability and Growth
A definitive guide of CDP use cases for marketing, sales, customer service, and operations, powered by Treasure Data Customer Data Cloud.
2025 Gartner® Magic Quadrant™ for Customer Data Platforms
Understand the relative position of 12 technology providers for CDPs, helping you make the right choice for your organization.
2025 Gartner® Critical Capabilities for CDPs
Get complimentary access to the 2025 Gartner® Critical Capabilities for Customer Data Platforms. Compare 12 CDP vendors and their capabilities.
Winterberry Group Report: Demystifying The Data Layer
“Demystifying The Data Layer: The Transformation Of Marketing Data Infrastructure” is a report published by Winterberry Group and sponsored by Treasure Data.
IDC Spotlight | Winning with CX: CDPs + AI = Customer Growth and Personalization
In this Spotlight paper, IDC shares how customer data platforms (CDPs) with predictive and generative AI capabilities can help improve business outcomes for brands.
A Global Approach to Data Governance
Treasure Data’s Helen Huang outlines challenges and steps enterprises can take to achieve global data privacy and governance in this article for VentureBeat.
eTail Future Customer Journeys Report
Learn how omnichannel retail and brand leaders in the U.S. and Canada are taking a customer-centric approach to elevating e-commerce experiences.
CDP Use Cases for Travel and Hospitality
How travel & hospitality brands can build effective customer journeys, cut costs, and improve marketing effectiveness with a customer data platform.