Meet The Marketing Super Agent

Most AI tools help marketers do tasks faster. This one helps marketing teams operate differently.

It uses AI-assisted planning to transform a messy idea into a clear, data-driven marketing strategy. It shows you the steps, adjusts the depth and outputs, and then automatically executes the plan across multiple, context-aware agents.

No re-prompting. No copy-paste. No lost context. This is the power of true AI-native marketing.

Your do-it-all AI marketer

 

Marketing planning and strategy, reimagined

Marketing Super Agent is designed for the moments where marketing decisions matter most: 

  • Defining a go-to-market strategy
  • Planning a major campaign
  • Deciding which audiences, channels, and messages will drive results

Get AI-assisted planning to help thinking through tradeoffs, identify opportunities, and align teams around a clear plan.

image 1-Marketing planning and strategy, reimagined@2x
image 2-From intent to execution, automatically

From intent to execution, automatically

The Super Agent Orchestrator within Marketing Super Agent allows you to orchestrate a complete marketing workflow with a single prompt. It:

  • Interprets marketer intent
  • Builds a multi-step workflow
  • Selects the right specialized task agents
  • Shows the plan for review and approval
  • Lets you adjust depth, steps, agents, or outputs
  • Executes tasks sequentially with shared memory

Every step builds on the last. Nothing happens in isolation.

Powered by your customer data

For true data-driven marketing, strategy must be grounded in real customer understanding. When connected to Treasure Data’s Intelligent Customer Data Platform (CDP), Marketing Super Agent gains direct access to unified customer profiles, behaviors, and signals across channels.

This connection transforms generic planning into data-driven intelligence. The agent can:

  • Build full GTM campaigns
  • Recommend high-value audiences
  • Suggest personalized approaches
  • Adapt plans based on how customers actually engage
image 3-Powered by your customer data@2x
image 4-image 4-AI-native marketing, unlocked

AI-native marketing, unlocked

Marketing Super Agent does not stop at recommendations. It works directly with Treasure Data AI Marketing Cloud to turn plans into action:

  • Create audiences in Treasure Data Intelligent CDP
  • Design journeys across channels
  • Generate email content and creative
  • Activate campaigns through Engagement AI Suite 
  • Measure performance and refine strategy in real time 

Every step stays connected, so nothing is lost between thinking and doing. This is what AI-native marketing looks like: one intelligent system, working end to end.

Redefining how marketing gets done

The old way The new way with Marketing Super Agent
Strategy is built in decks, docs, and spreadsheets Strategy is developed in real time with an AI partner
Brainstorming relies on meetings and gut instinct Ideas are generated, explored, and refined on demand
Planning takes weeks across disconnected tools Planning happens in minutes, in one intelligent system
Customer insights live in dashboards few people use Customer intelligence is embedded directly into planning
Audiences are built manually by analysts or ops teams Audiences are recommended and created automatically
Journeys are hard-coded and slow to change Journeys are dynamically designed and adapted
Creative is written separately from strategy Creative is generated in context of the plan
Activation requires handoffs between teams and tools Activation happens directly from the strategy
Learning happens after the campaign ends Learning happens continuously, in real time
Marketing reacts to performance Marketing evolves with intelligence

FAQs

It’s an AI marketer built into Treasure Data AI Marketing Cloud. It helps marketers brainstorm ideas, develop strategy, plan campaigns, and orchestrate execution across channels. On its own, it brings clarity and speed to complex marketing decisions. Connected to Treasure Data, it becomes something more powerful: an intelligent system that understands your customers, your business, and your goals, and turns strategy into action. It combines strategic intelligence with operational execution across AI Marketing Cloud. 

Marketing Super Agent can provide value on its own for brainstorming and planning. When connected to Treasure Data, it becomes significantly more powerful by leveraging unified first-party customer data and activation capabilities.

When connected to Treasure Data Intelligent Customer Data Platform (CDP), the agent uses unified customer profiles and behaviors to inform strategy, recommend audiences, and personalize journeys and messaging.

It does both. Marketing Super Agent helps define strategy and then works directly with Treasure Data Intelligent CDP and AI Marketing Cloud to build audiences, design journeys, generate content, and activate campaigns.

No. Marketing Super Agent is purpose-built for marketing teams, deeply integrated with data and execution systems. It is designed to collaborate with marketers, not just answer questions.

The agent continuously learns from your data, campaigns, and outcomes. As it gains more context, its recommendations become more accurate, relevant, and impactful.

Marketing Super Agent is built for modern marketing teams that want to move faster, think smarter, and execute more effectively using AI grounded in trusted first-party data.