Turn Shoppers into Buyers with an AI-Native Marketing Platform

Maximize customer lifetime value and revenue growth with a unified view of your customers. Drive growth with an AI-native marketing platform built for marketing, service and other customer-centric teams.

Trusted by global retailers and brands to improve customer experiences

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Treasure Data’s state-of-the-art CDP solution brings unparalleled capabilities to unify, manage and activate customer data across our four brands and third-party platforms, empowering our ability to gain deep insights into customer behavior and preferences."

Stay a step ahead of shifting shoppers' needs

Today’s consumers expect the kind of truly personalized buying experiences that only a retail Treasure Data can deliver.

Treasure Data’s AI-native marketing platform for retailers unifies customer data from virtually anywhere, giving your team a holistic view of every customer. This single source of data truth empowers your brand to create dynamic segments and take real-time actions to personalize offers and messages—online and in the store.

Anticipate your buyer’s needs and unlock the ability to orchestrate and scale multichannel journeys quickly and easily.

Stay a step ahead of shifting shoppers’ needs

Key benefits: Treasure Data

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Optimize marketing and ad spend
Optimize marketing and ad spend
Optimize marketing and ad spend
Optimize marketing and ad spend
Optimize marketing and ad spend

Optimize marketing and ad spend

Boost marketing ROI and return on ad spend (ROAS). Treasure Data enables smarter ad suppression, hyper-personalized ad targeting to increase ad conversion rates, discount optimization to avoid offering discounts to customers who would purchase without one, precise targeting to high-value buyers, and converting customers from unknown to known.

Improve conversions

Convert new and existing customers at a greater clip. Treasure Data helps you identify the right audience(s), offer(s) and channel(s) to reduce customer acquisition costs (CAC) and increase engagement, lifetime value, and overall profitability among your existing customers.

Prevent churn

Our AI-native marketing platform helps you identify and retain high-value customers, whether they are about to churn or have untapped potential. Pinpoint at-risk customers and orchestrate cross-channel re-engagement campaigns, while identifying potential valuable customers and recruiting them into your loyalty or VIP programs.

Increase win-back rate

Trigger personalized abandoned browser messages to keep website visitors engaged and orchestrate automated customer journeys to convert inactive shoppers to take the next step in their buyer journey.

Drive new customer acquisition with AI/ML

Find new shoppers with potential to be loyal to your brand. Identify high LTV customers and leverage lookalike analysis and AI customer clustering models in Treasure Data.

Explore retail customer data case studies

Global Restaurant Company

CDO for the world's largest restaurant company uses data to create better experiences

15 CDP Use Cases for Retail

Report

15 Use Cases for Retail

Transform customer retail data into your most valuable business asset

Frequently Asked Questions

Yes. Treasure Data offers more than 400 integrations with key POS, service, and store execution marketing systems, enterprise-grade databases, and other data sources.

Treasure Data is a cloud, multi-tenant solution on the Amazon Web Services (AWS) environment.

Yes. Use cases range from email targeting high value customers for private in-store events to using existing customers addresses to understand if opening new store locations would cannibalize sales.