Turn Shoppers into First-Time & Repeat Buyers
Is scattered customer data impeding your success? Smash silos with the Treasure Data Customer Data Platform (CDP) to boost your customer count, average basket size, and purchase frequency.
Data challenges in retail can be measured in lost revenue
A hazy customer view makes it harder to acquire your next best customers. That’s a lose-lose combo: lower ROAS, higher CAC.
Fragmented customer data is holding you back from recommending the right add-ons that boost ABV.
Infrequent purchases come from struggling to pinpoint your VIP customers – and your next loyalty members.
Meet Treasure Data, your customer data problem-solver
Acquire customers more efficiently
Put the power of CDP intelligence-driven targeting at your teams’ fingertips.
- Boost ROAS with targeted audiences and messaging
- Exclude unlikely buyers from campaigns
- Reduce CPM on social media using first-party data
Better-than-Average Basket Value
Keep carts filled to the brim with precise segmentation and customer insights.
- Recommend add-ons based on lookalike profiles at point of sale
- Personalized advertising and marketing messages
- Targeted discount per likelihood to buy
More purchases, more often
Orchestrate personalized experiences that boost customer loyalty and brand boomerangs.
- Re-engage lapsed buyers with multi-step, relevant offers
- Personalize your website to a customer’s first purchase
- Derive insights from VIPs to drive repurchase for other groups
Treasure Data’s state-of-the-art CDP solution brings unparalleled capabilities to unify, manage and activate customer data across our four brands and third-party platforms, empowering our ability to gain deep insights into customer behavior and preferences.”
Real results from retailers
View AllOne campaign could pay for your CDP
Former Casey’s and Meijer VP Art Sebastian reveals how rapid payback can be from a customer data platform.