Turn Shoppers into First-Time & Repeat Buyers

Is scattered customer data impeding your success? Smash silos with the Treasure Data Customer Data Platform (CDP) to boost your customer count, average basket size, and purchase frequency.

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Turn Shoppers into First-Time and Repeat Buyers

Data challenges in retail can be measured in lost revenue

A hazy customer view makes it harder to acquire your next best customers. That’s a lose-lose combo: lower ROAS, higher CAC.

Fragmented customer data is holding you back from recommending the right add-ons that boost ABV.

Infrequent purchases come from struggling to pinpoint your VIP customers – and your next loyalty members.

Meet Treasure Data, your customer data problem-solver

Acquire customers more efficiently

Put the power of CDP intelligence-driven targeting at your teams’ fingertips.

Ways to improve customer acquisition with our CDP

Boost ROAS with targeted audiences and messaging
Exclude unlikely buyers from campaigns
Reduce CPM on social media using first-party data

Better-than-Average Basket Value

Keep carts filled to the brim with precise segmentation and customer insights.

Ways to increase ABV/AOV with our CDP

Recommend add-ons based on lookalike profiles at point of sale
Personalized advertising and marketing messages
Targeted discount per likelihood to buy

More purchases, more often

Orchestrate personalized experiences that boost customer loyalty and brand boomerangs.

Ways to increase purchase frequency with our CDP

Re-engage lapsed buyers with multi-step, relevant offers
Personalize your website to a customer’s first purchase
Derive insights from VIPs to drive repurchase for other groups

15 CDP Use Cases for Retail

15 CDP use cases for retail

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Treasure Data’s state-of-the-art CDP solution brings unparalleled capabilities to unify, manage and activate customer data across our four brands and third-party platforms, empowering our ability to gain deep insights into customer behavior and preferences."

Cameron Davies

Cameron Davies Chief Data Officer, Yum! Brands

Real results from retailers

10% increase in purchase conversions

10% increase in purchase conversions

PARCO

8% more repeat visits

One campaign could pay for your CDP

Former Casey’s and Meijer VP Art Sebastian reveals how rapid payback can be from a customer data platform.

Team up with the CDP named a Leader by Forrester and IDC

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